About
About Lili
Lili Mineni's passion for natural skincare and the beauty industry began at a young age in Boulder, CO, a town known for its embrace of organic and natural products. Growing up, Lili was captivated by the world of beauty and fashion.
"I would watch E! for hours, back when it was all about fashion and beauty, with tweezers in one hand and a magnifying mirror in the other."
On Lili's 15th birthday, her mother introduced her to the luxurious world of spa treatments and gifted her a skincare recipe book. From that moment, Lili was hooked.
"I dreamed of moving to L.A., the epicenter of beauty, health, and wellness, to immerse myself in the industry."
At 19, Lili turned her dream into reality by moving to Santa Monica to enroll in cosmetology school. Her career began at a holistic spa, where she discovered the powerful role yoga and meditation play in slowing down the aging process. During this time, she also became passionate about microcurrent therapy, which became the foundation of her holistic skincare treatments.
By 27, Lili was an esthetician at Los Angeles' most sought-after medical spa, where she elevated her skincare practice to new heights. Inspired by the transformative power of medical-grade facials, Lili dedicated herself to researching and studying anti-aging ingredients, technologies, and treatments to deliver truly remarkable results to her clients.
As Lili's career evolved, she realized her calling was to blend advanced technology-driven treatments with holistic and natural ingredients. This led her to enroll at the Institute of Integrative Nutrition, solidifying her expertise in technology-driven skincare that delivers the results clients desire without harsh chemicals.
This unique combination of technology and natural ingredients led to Lili's gold standard and ongoing commitment to Naturally Advanced Skincare.